Weddings are always evolving. As professionals for over 10 years, we have seen styles come and go. But one element that never goes out of fashion? Gorgeous floral arrangements. Flowers have a timeless beauty that brings romance and elegance to any wedding celebration.
As we look ahead to weddings in 2024, new and exciting floral trends are emerging. Couples are pushing the boundaries and thinking outside the box when it comes to their flower choices. The floral designers we work with are continuously experimenting with unique, creative designs.
In this blog post, we will highlight some of the top floral wedding trends for 2024 that brides and grooms should look out for. Whether you’re attracted to classic or modern styles, there are plenty of inspiring ideas here to make your wedding flowers stand out.
Seasonal and Local
Couples are opting for flowers that reflect the season and location of their weddings. Imported, out-of-season blooms are out. Locally grown, seasonal flowers are an eco-friendly choice that also provides a sense of place.
In spring, expect pastel blooms like peonies, ranunculus, anemones, and freesia. Summer calls for zinnias, dahlias, and lisianthus in vibrant hues. For fall, rich shades of dahlias, amaranthus, marigolds, and asters are cozy options. In winter, forgo flowers altogether or add wintry elements like pine, spruce, and red winter berries.
Sourcing local flowers reduces the carbon footprint of weddings. It also supports local growers and the community. Regional flowers add authenticity and charm to the event. As a florist, get to know flower farmers in your area to utilize their beautiful blooms.
Organic and Natural Styles
The trend is moving away from rigorously arranged flowers towards free-flowing, organic designs. Brides are asking for loose, wildflower-inspired arrangements in natural hues.
Think flowers intertwined with greenery and foliage for a relaxed elegance. Herbaceous elements like eucalyptus, olive branches, and lavender add texture and fragrance. Plenty of movement and asymmetric lines give arrangements a fresh-from-the-garden look.
For a whimsical feel, use mismatched vases and vessels in varying heights, shapes, and sizes. Clusters of tiny posies in mix-and-match ribbons suit boho chic celebrations. The key is to let nature shine through, rather than controlling it.
DIY Design Elements
Many couples are opting to DIY part of their florals as a way to save money and add personal touches. Providing DIY kits with flowers, vases, and instruction sheets can be a great offering for budget-conscious clients.
Some popular DIY projects include flower crowns, boutonnieres, corsages, ceremony aisle markers, and centerpiece vases. Couples may also forage and preserve their own flowers and foliage to incorporate. Provide guidance on proper handling and preparation to ensure success.
Offer workshops or online tutorials to teach couples floral design techniques. Suggest easy-to-assemble styles like posies or garlands they can create themselves. Help them embrace imperfection and focus on the sentimental value of DIY florals.
Sustainability is at the forefront of wedding planning in 2024. Eco-conscious couples want to minimize waste and environmental impact through their floral choices.
Suggest reusable options like potted plants, which can be replanted after the wedding. For cut flowers, focus on locally grown, seasonal blooms and reduce foam in arrangements. Compost green waste and repurpose pieces when possible.
Use flower varieties that are resilient and long-lasting to reduce duplication. Hydrangeas, dahlias, amaranthus, and bushes like hypericum berries last well out of water. Care for flowers properly to maximize longevity.
Educate couples on sustainable growing practices like using organic materials and controlling pests naturally. Help them align their values around ethical, earth-friendly florals. Share tips like donating excess flowers to hospitals or nursing homes.
Couples today want their weddings to authentically represent them as a couple. Creative, personalized floral details are a great way to share their personalities and story.
Handpick flowers reflecting meaningful places, interests, values, and memories. For a travel-loving couple, recreate bouquet versions of destinations like Paris or Hawaii using color and floral symbolism. A couple who loves to cook might opt for herbs and veggies as bouquet fillers.
As a local florist, staying on top of floral trends while managing weddings and daily operations can be challenging. That’s why we recommend using Hana Florist POS system to help run your shop smoothly. Hana is an all-in-one point of sale designed just for florists that integrates inventory, customer management, and sales into one organized hub. Sign up today!