What is a POS System? A POS is a point of sales system that means that people pay money to buy the products and listen on this platform’s dashboard. So, in simple terms, we can define a florist POS as a system where the transaction between the buyer and the…
Let’s get out of the gates on the right foot by dispelling any myths about search engine optimization (SEO) and content marketing being dead. Anyone who tells you this is either talking through their hat or just repeating what the latest online articles are punting to get clicks and reads.…
The florist industry, like any other in the digital era, continues to evolve and change at a rapid pace. And while technology can simplify a modern florist’s daily life, the amount and varying complexities of Point of Sale (POS) systems and services on the market makes it’s hard to know…
The statistics indicating the survival rate of the American small business can make any would-be flower shop owner reconsider his/her dreams of owning their own establishment one day. North American flower shop owners, in particular, find themselves in uncertain terrain as the age of digitization seems to upset virtually every…
So you’ve set up shop in the middle of town, your store window is looking great with the latest seasonal blooms and it also happens to be the busy time of the year. Sounds like you’re just about ready to service a flurry of customers heading your way in a…
Okay florists, check out these jaw-dropping stats on business-to-consumer emails. “Consumers who purchase products through email spend 138% more than those that don’t receive email offers.” Here’s another one for you, “77% of people prefer to get permission-based promotional messages via email instead of text, direct mail or even social…
With Valentine’s Day less than 24 hours away, florists across the world are getting ready for the busiest day on their calendars. Not only is Valentine’s Day one of romance, red roses and chocolate hearts, but it’s also a florist’s biggest opportunity to attract business with unique arrangements that say,…
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