Improve Your SEO Strategy

Search engine optimization is vital for the success of your business. Florist SEO helps to drive traffic to your website so potential customers looking to make relevant floral purchases will come to your website with a sale in mind. While content marketing is essential for SEO including the use of an online blog, social media marketing, and pay-per-click marketing, search engine optimization starts with your website.

Web design practices and elements impact how search engine crawlers crawl and index your website. If your on-page SEO isn’t up to the task, you’ll be losing out to your competitors from the get-go because your website’s visibility isn’t cutting it on major search engines. Some web design elements can also impact your website’s SEO strategy including page load speed, header hierarchy, mobile responsiveness, font choice, navigation, images, and videos.

Designing florist ecommerce websites is challenging when you’re not familiar with the ins and outs of web design, and making the wrong design choices can negatively impact your SEO. The best way to ensure your florist website is up to the task of marketing your business is to partner up with a florist website design and POS agency that knows what they’re doing: Hana Software.

Hana Software understands what your florist website needs to stand out from the competition, boost your search engine results, drive traffic, and drive consumer action. We’ll design and optimize your website for the ultimate marketing impact by:

• Providing solid navigation
• Establishing a style guide
• Utilizing responsive web design
• Providing purposeful visuals
• Writing high-quality web content
• Optimizing page load speed

Market Your Flower Shop Website without Lifting a Finger

Once Hana Software develops a user-friendly and SEO-friendly flower shop website for your business, we’ll set up our Point of Sale software to take your marketing to the next level. Our POS system is designed to deliver automated marketing materials for your florist website quickly and efficiently so you can reach more people and convert more leads without lifting a finger.

Marketing automation uses software to automate repetitive marketing activities such as ad campaigns, social media posting, and email marketing. Hana Software’s marketing automation creates a customized and cohesive marketing strategy that makes marketing tasks easier and faster for a better, more personalized customer experience. By focusing your efforts on a marketing automation strategy, you can help to nurture your flower shop’s content and organic SEO leads.

Keep Customers Coming Back

Hana Software has the ability to help your website generate leads and bring on new customers, but it’s just as important to strengthen your connection with existing customers. Hana Software has all the tools you need to keep your customers coming back. Thanks to social media and email marketing, we can help you establish a loyal customer base that will not only pay for your bouquets and products but will tell others about your business, too.

Ready to get started with us? Hana Software designs and optimizes the best flower shop websites so you can feel confident knowing your florist website can take on the competition. For more information about our florist e-commerce websites and how we can help you reach a wider audience with our quality Floral POS software, contact Hana Software today.